Even if you didn’t make any New Year’s resolutions (I don’t), you probably still want to make this year better. Maybe you want to start being healthier. Being more productive. Being more connected. Maybe you want to start a business. (Here’s the reason Steve Jobs said everyone should.) Maybe you want to do, or make, not just one thing about your life better, but a lot of things better. Problem is, that means you’ll probably fail. The Science of Multiple Goals According to a study published in Journal of Consumer Research, pursuing more than one goal at a time makes it much less likely you’ll achieve any of those goals. As the researchers write: The benefits of implemental planning for attaining a single goal do not typically extend to multiple goals. Instead, implemental planning draws attention to the difficulty of executing multiple goals, which undermines commitment to those goals relative to other desirable activities and thereby undermines goal success. Partly that’s because of the nature of “implemental” planning: Think: “In [this] situation, I will do [that].” Like planning to work on your side hustle after you get home from your full-time job. Or planning to eat healthy when you’re hungry. Or planning to work out first thing in the […]